Full Thinkific Review: Is It For You?

If you’re considering starting out an online education business focused on selling courses, then Thinkific is a name you’ll see mentioned a lot. It’s easily one of the most popular platforms recommended and reviewed around the entire business, buy you’ll be glad you landed here instead of anywhere else.

You see, I’ve seen more than my share of e-learning platforms—even better, I’ve used several over the years. After spending years taking, aiding, reviewing, and even helping to improve courses, you could say I’ve gathered a bit of experience when it comes to the online education business.

I usually keep track of the main platforms available right now so that I can stay on top of any changes. In recent years, these platforms have turned their attention towards user experience and reach. In other words, these solutions prioritize offering a user-friendly alternative to the traditional platforms, with good enough prices to adapt to many budgets.

They’re known as LMS (learning management system), and they’re one of the primary reasons why e-learning is such a huge industry right now. If you want to launch an online course, you don’t need to neither learn to program nor hire a programmer to set everything up.

In fact, they might be the beginning of a noticeable shift in how the education industry works.

What is Thinkific?

Before taking a look into the different features you get, we need to understand what Thinkific really is.

Thinkific is one of the best tools available for smaller businesses and even individual entrepreneurs who want to create their own online courses. However, it’s just as good for larger companies looking for a platform that lets them manage their students base without needing complex features.

Similar platforms tend to be seen as overpriced or—at the very least—very expensive. I definitely understand where they’re coming from, but Thinkific is actually an exception; it offers a great deal when considering all the value you’re getting here.

You can even host 3 courses for unlimited students for free, and the most expensive it’ll ever get is $499 monthly, which is the most expensive plan without the yearly subscription discount, which is aimed towards larger businesses. If you’re run a small business—or you’re by yourself—then the Pro subscription for $99 monthly ($79 with the yearly payment discount) brings all of the features you’ll ever going to need.

Besides, Thinkific doesn’t charge any transaction fees regardless of the plan you choose.

Still, even free plan comes with an impressive array of features, and I’d say is just as good—if not better—than many of the basic plans from the competition. They’ll keep getting better as you keep upgrading your plan, and that’s proof of how Thinkific understand its audience and what they need.

All features available in every plan are most likely just what you need at the business size that plan is tailored to.

Just like Thinkific understand its course sellers, the same goes for their students. One of the main selling points is its focus on providing an effective learning experience for everyone going through its programs.

With that in mind, let’s go through the entire experience.

Website building and branding

Everything you want to launch and sell on the internet needs to exist somewhere, and it’s preferable for its “home” to be attractive and easy to use for potential students. Thinkific knows this, and that’s why it introduced a website builder into its package.

You can access the builder quickly from your admin dashboard. Once there, you can create your own homepage as well as any additional page you need for your website; these can include contact pages, policies, pricing, other services, and more.

You don’t have full control like with dedicated website builders, but it’s more than enough to create an attractive website that’s still responsive and easy to navigate. You can modify your colors and fonts as well as upload different kinds of media to shape everything around your brand.

The site builder has 3 themes available at the moment, but each one has its own set of variations, and more are being developed for future updates. You also have access to premade sections for you to add to your pages, such as social proof, CTAs, scarcity timers, and pricing tiers.

Of course, the builder also has the option for you to create your page sections from scratch, so you’re not limited to the selection.

The builder is somewhat similar to CMS platforms: you need to play around with it and test the features to get used to how it works. You might need a while to understand how to add pages or delete sections from your premade homepage.

Luckily, customer support is always reachable in case you need any help. Thinkific’s support site is really useful whenever you need anything explained; a Google search with the keyword “Thinkific” is usually more than enough to find answers. Even users are very helpful in the rare case that the main site fails.

Among the other features for building sites, we have custom URL support. You can find this on your site settings, and any of the paid plans let you ditch the basic Thinkific domain for your own.

In the same settings section, you’ll also find the option to activate your SSL, which is great for security and Google rankings, and white labeling. The latter is available from the Pro plan if you get the Growth extension, and it lets you remove the Thinkific watermark on your site.

You can also change the default language used for navigation and the different areas. You can find this under your learning content settings, and it’s not the real language (as in English, Spanish, French, etc), but the terminology instead. For instance, Thinkific refers to course sections as “chapters”, so you can change this to “modules” or “lessons”.

Using it on your main site

You don’t really need to worry if you don’t have any sort of web presence right now; you can use Thinkific for creating your first website. In fact, it’s one of the things I like about it; it might be just what you need to complete the milestone of creating your website.

It’s fairly quick once you figure out your platform, and it’ll save you from having to pay a programmer or web designer.

On the other hand, I can’t really recommend Thinkific as a substitute if you already have a main website; this advice doubles if your main website is already built with a powerful platform like WordPress.

The site builder is great for building websites around your online courses and similar services. It’s fairly specialized, so it’s not as flexible as other options.

Firstly, the themes only offer single columns; you can’t locate elements like sign-up forms and course promotions to the sides of your pages. The same goes for applying CSS or integrating other plugins like you can with other platforms like WordPress.

Finally, you don’t really have control over your website’s SEO. You can’t specify your meta description or title tags, except for your landing pages.

However, that’s precisely why it’s so good for websites built around online courses. In these cases, landing pages make up the most important page on your website, so that priority is still covered here.

Online course creation

Thinkific comes with several premade templates for your courses, and it’s an excellent addition for anyone who needs help organizing their course content. You have all the common scenarios covered by these templates, so it’ll be a good while until you need more.

The collection starts off with your standard blank template, which is better for people who want to create their own curriculum or has outgrown the other templates.

When it comes to course types, we have 2: mini and flagship courses. The former is basically a smaller course, usually free or with a very low price, mostly used for generating leads and promoting a main course. The flagship course is your main program; this one lets you build a fully-featured course, which you can promote with your mini-course.

Among the other templates, we have pre-selling pages, which let you build waiting lists to measure and build interest. You have a template for hosting downloadable files, and you can use this to generate more revenue or leads. Speaking of downloads, you can also use these as membership bundles with a separate template. The last template lets you host replays for your webinars for more promotion flexibility.

All templates are also fully customizable, and you can delete, add and edit the content presented in each section depending on your branding and the approach you want to take. During the entire process, you also have access to real-time tips to help you design the page, but you can turn it off if you don’t want the tips.

If you don’t have any experience developing web content, then you’ll definitely need to learn before you can use this platform to its full potential. Thinkific knows this, so that learning curve is quite manageable, so you won’t find too much frustration while using the builder.

However, if you already have experience working with web content—like having experience with WordPress or similar platforms—then you’ll only need a few minutes until you known Thinkifi’s builder like the back of your hand.

Creating your course is quite straightforward as well, and it basically follows common sense even from the first time. Once you choose to create a new course, you choose a type, give it a name, add chapters to create the structure, and save it. You can change the course name whenever you need as well as the chapters.

The content you can add to your chapters is also divided into different types.

The lessons themselves cover your standard types. You can upload video files as video lessons, and these are stored into your own library if you want to use them again. You also have text lessons via PDFs, text and media, presentations, and more. Downloads are also supported as complements for the main course. Audio lessons are an interesting addition as well.

A nice addition is the multimedia lessons. It lets you link to content outside of Thinkific from within your course. These can be webinars, tools, docs, and more.

Then, we have evaluation lessons. You can create quizzes and—if you have a Brillium license—you can include exams into your course. You can also send assignments to your students, and they’re free to upload their work as documents for you to review, grade, and offer feedback.

Speaking of feedback, you can also create entire surveys as lessons. These are good for giving a quick break to your students, and you can gather their opinion on what you can improve, add or remove to make your course better.

As you can see, there’s a pretty extensive range of things you can do with it, and it’s definitely more than enough for a lot of people, but it’s not unlimited. You can’t offer branching paths, offering different content depending on how they perform. You can’t also include interactive elements such as games.

If you need advanced features like those ones, then you might need to look elsewhere for an even more specialized solution like Articulate Storyline.

One more thing I really like about Thinkific is that you can make your course part of your entire marketing and branding. This even includes the course player, which can be changed for every course you release. Each course can have its own font, logos, colors, and more.

If you’re worried about security for your content, then you’ll also be glad about Thinkific being an option. You can disable the option to copy text from your course, and PDF downloads are also disabled by default.

When it comes to features, there are 3 that stand out among the rest, and they’re responsible for Thinkific’s efficiency.


Quizzes are a perfect way for your students to assess themselves, and it’s perfect for making your course more engaging. That’s because—besides offering a knowledge check—it also brings interactivity to your course, which can be even entertaining for your members.

Thinkific offers more than enough to provide your students with both simple and multiple-choice tests. You can specify how many correct answers you want for every question on your quiz. Furthermore, it also lets you add explanations for every correct and incorrect answer, so your students aren’t just stuck with a “yes” or “no”, letting them understand what went wrong and how they can improve.

Thinkific comes with templates you can use easily if you want to import questions, and this includes their answers and explanations as well. Using them is seamless, and it’s a great method to create and author your questions. All of them are added to a library, so you’re free to come back to them if you want to import them into a new quiz in the future.

Quizzes may also require a certain grade to pass if you want to enable this feature. You can leave self-check quizzes without any passing grade since it’s just an assessment option.

Pro and Enterprise users also have more content features, and this includes quizzes. You can set both quizzes and lessons as requirements before students can start the following chapter; this is perfect to ensure your students already know what they need to understand future lessons. You can even randomize your questions by creating question banks from which Thinkific pulls different questions for the test.

That’s more than enough for most entrepreneurs, but some of you might still require more advanced features for their quizzes. If that’s the case, then Thinkific’s enterprise subscription might be for you. You can integrate Thinkific with Brillium, which lets you come up with more advanced assessments.

Brillium comes with lots more features for your questions: filling blanks, matching, branching questions depending on which answers your students select, better reports, and more. In fact, even advanced creators won’t use every feature here, so saying it’s a specialized tool would be understating it.


Thinkific fully integrates with Accredible, so you can issue certificates for students who complete your courses. Accredible is an online solution that lets you create and manage credentials, with different types available.

It’s one of my favorite integrations, especially considering it’s doing so with one of the best platforms available. It provides you with a reputable solution instead of coming up with a new one from scratch and then trying to sell it.

If you want to grant certificates with your courses, then you need to get either the Pro or Enterprise subscription. While some people don’t really like the idea of spending more money on a platform, this integration is well worth your money. Providing certificates is an excellent way to increase your course’s value, and if you’re so serious about your content that you want to offer a certificate, then the Pro license should be a reasonable investment.

Once you have your Pro license, adding certificates to your courses is quite simple. You just need to go to the completion certificates option in your course settings. Once there, you type Thinkific into the drop-down for your certificate templates. Once there, you can even set the time during which your certificate is valid. Once everything is ready, save it, and a personal certificate will be given to every student who completes the course.

Naturally, some people might not feel satisfied with the default template provided and how it looks, and that’s where Accredible comes to the rescue Right under the settings area (where you enable the certificate), you’ll see the option to manage the Accredible integration.

Once you click on it, you’ll be take to an integrations panel. You’ll find your Accredible login details here, so copy them and head over to the main website.

In the website, head over to the certificate designs tab at the top of the page and edit your Thinkific certificate. This directs you to the certificate editor, and you can use it to change text and even branding. You can also use dynamic elements, which will be inserted automatically based on your Thinkific data: student and course name, expiration date, etc.

The certificate will look just the way it does on the editor, so don’t worry about post-processing messing everything up. Your students can preview and download all certificates they’ve earned from their personal account.

The integration with Accredible offers excellent certificate options for Thinkific, and you have no limits for how many you want to create. You don’t need to pay any fees to Accredible since you’re using Thinkific. Just keep in mind that working directly from Accredible does require an extra investment.

Articulate and Captivate tools

Most creators shouldn’t need any external tool to create courses, other than the ones already offered by Thinkific.l However, some of them might still prefer to use different software like Adobe Captivate or Articulate Storyline.

It’s understandable, especially if it’s someone who already has several courses built on one of those two platforms. In that case, it’s easy to see why someone wouldn’t appreciate having to rebuild their entire courses from scratch.

Likewise, some entrepreneurs might plan to work on a large courses catalog to last them for a good while. That also means you wouldn’t want them locked on different platforms.

Luckily, Thinkific integrates with both tools we already mentioned, but you still need to consider a few limitations.

First off, we have that Thinkific doesn’t implement SCORM, which you might already expect, given the type of platform it is. SCORM encompasses many features and processes, but the gist of it is that it provides the standards for online course communication with learning platforms.

This communication includes exchanging data regarding things like the time someone spends in a course or which sections have been finished by the student. Thinkific uses its own system for tracking this information.

The other consideration is that you really can’t import courses from these platforms into Thinkific by yourself. Several files make up the overall course, so you need to compress these files before sending them to the customer support team at Thinkific.

Luckily, the team is very helpful and quick most of the time, so it shouldn’t take too long before your course is ready. Still, it’s important to keep it in mind since it’s still an extra step, unlike with systems that can import SCORM packages.

Marketing and sales

This is one of the reasons why platforms such as Thinkific aren’t as specialized or sophisticated as dedicated academic platforms. They’re not intended for creating online courses exclusively, but they’re also designed to help you promote and sell your course.

Thinkific offers a fairly varied set of features under your “market and sell” tab on your dashboard, but that’s not the entire set of marketing tools you have at your disposal. These two objectives are part of Thinkific’s entire system for courses.

If you head over to the website design section, you’ll come across your pages for both sign-ups and checkout. You already know you can customize them, sure, but stay with me here. That same area offers the catalog with all your courses. Every course you create shows up both individually or under a category. This plays into a marketing strategy in your content management section.

In this section, you can create and manage your course categories. It’s particularly useful if you have several courses since you can group related or similar ones; this ensures your customers can find what they need a lot quicker. You can also name categories as you see fit as well as adding images to them. Each category then shows on your courses section, and you can also add a specific section for categories to any page you think could use one.

Interestingly, this isn’t the only promotion and sales features you have on your content management area.

You can specify whether you want every new content piece on your courses to be included in a free trial or not. If you have free trial content for your courses, Thinkific indicates this on your course sales page. Anyone can then sign-up for free and then pay if they want to access more content.

You can also customize your completion page in every course, and this includes adding promotion for different courses. You can also bundle different courses and sell them as one product; even better, this is available in all available Thinkific plans.

If you upgrade to a Pro account or higher, you can also share your revenue with your course instructors for both individual courses and complete bundles. If your courses have several instructors, you can specify the revenue percentage each one gets. Payments are tracked by Thinkific, but external platforms—like PayPal—are used for the transactions.

The content management page also lets you price your courses.

It starts with the free option that you can use for lead generation or bonus content. Then, you have single payments if you want to charge a single fee; you can set this up as lifetime access or place a time limit. You can set a full price but offer monthly installments as well. Finally, there’s the membership system, which works with monthly payments; your members have full access to all the content for as long as they pay every month.

Thinkific also has an additional pricing option in case you want to set up different scenarios.

Now, those are the features outside of the “market and sell” menu we mentioned earlier. You also have a great set of tools, so let’s take a look at them.

First, we have the coupons. You can create your own discount coupons to promote your courses without needing an external platform; they also work for bundles. You can set up both percentage and dollar amounts for them, expiration dates, and how many times people can use the coupon.

Then, there’s the sales widget. You can use it to generate your own HTML code for your websites; this sends visitors to the landing page for your course or your checkout. You can show either a single button or add your product’s image or text to accompany it. It’s really easy, and it’s excellent to sell your products from an already-existing website.

Finally, you can create entire affiliate programs for your courses. It lets you have other people promote your courses and pay them with a commission from your course’s pricing. You just need to add your new affiliate as a user; when choosing their user role, select “affiliate”. You can also turn existing users into affiliate marketers.

Thinkific keeps track of your affiliates’ performance, including sales and revenue. It works like instructor payments: they occur outside Thinkific.

Also related to sales, you can track the amount of sales you’ve made using the orders section.

If you need more features than what we’ve mentioned, then you’ll be glad Thinkific offers a varied catalog of integrations. Let’s see what we have.


Integrations are something you hear a lot when you start to get into online entrepreneurship, and e-learning isn’t different. In case you haven’t heard about them, they’re complementary platforms, which—while independent from each other—can be merged thanks to compatible coding.

If one platform can send data to another one, it’s called one-way. If both platforms can communicate with each other, it’s called two-way.

Integration is a fairly big deal when it comes to many online platforms. Since specialization allows for a more sophisticated approach to certain industries, it’s often preferable to shed some features to favor better depth. Therefore, the ability to integrate with other tools to fill these gaps becomes important.

Thinkific has several integrations available, and we can divide these into certain categories; we have the standards like marketing and automation to more focused ones like eCommerce. We should note that your Thinkific plan also plays a role in how many integrations you have access to, so make sure to consider these when choosing a subscription.

Before we start, I need to mention two, very special, integration options: Zapier and Segment.

Essentially, both platforms are integration-focused tools. That means they’re focused solely on bridging different platforms that can’t be integrated directly. You can use them to connect Thinkific with other solutions that aren’t included in its list of direct integrations.

Zapier has hundreds of additions you can pick from, so you’re far from limited to the list we’re about to discuss. On the other hand, Segment is nearly identical, but it focuses solely around marketing and sales platforms.

Just keep in mind your access to these two integrations depends on your subscription tier. That being said, I’d say they’re more than worth the investment if you find yourself needing more tools to play with than what you get by default.


For starters, we already mentioned Thinkific uses external platforms to handle payments for instructors and affiliates. Well, you can use PayPal and Stripe to take payments. Stunning is also supported, an it’ll help you prevent failed payments via Stripe.

Quaderno is another useful integration, and you can use it to help you manage your taxes, and it includes VAT taxes for EU businesses.

Interestingly, Facebook, Google and LinkedIn aren’t listed as integrations, but they’re supported so that students can use these accounts to sign-up for your courses. Thinkific still captures their email address associated to their account.


Depending on your Thinkific subscription, you can integrate it with both InfusionSoft. It’s a useful platform if you want to automate your entire marketing and sales processes.

Depending on your InfusionSoft plan, you can send between 500 and 10,000 posts every month.


Thinkific also integrates seamlessly with Google Analytics, and you can use your tracking and site verification codes with your Thinkific account. It’s among the first things you should do, in fact.

While that already gives you lots of data to study, it’s not your only option.

You can also integrate Thinkific with your Facebook pixel in case you want to track your referrals coming from there. Mixpanel is another supported analytics platform, and while it’s not as famous as other analytics solutions, it’s also quite advanced.

Email marketing

Email marketing is an industry standard these days, and it’s definitely something you shouldn’t miss. When it comes to online courses, its importance nearly doubles since it’s one of the most effective channels for selling courses.

Thankfully, Thinkific doesn’t fall short in this regard. It supports the big 4 of email marketing: MailChimp, ConvertKit, Active Campaign, and Aweber. If you want to integrate an additional platform, you can always take a look at the Zapier list.

Student performance

As we already mentioned, you have access to both Accredible and Brillium. You can grant completion certificates and extensively assess your students with these platforms. The later is only available for Enterprise users, though.

However, you can also integrate Disqus into your Thinkific account. It’s basically a forum platform, and it’s great for creating discussion spaces for your courses. After connecting your account, it’s easy to create Disqus forums into all of your courses.


You can also integrate Sumo into your Thinkific account. Doing so gives you access to a tool suite that’s perfect for growing your customer base: email lists, followers in social media, etc.

However, you still have more features than what the integrations tab on your admin interface offers. If you head over to your code and analytics section within your settings, you’ll find 3 interesting features.

First, we have site footer codes; these let you code tools like tracking pixels and Google Analytics into your Thinkific website. You can also input code for tracking your conversions generated from advertising solutions like Google, social media, affiliate programs and more. Finally, you can also track your sign-ups and their sources.

Of course, you need to work directly with your website’s code, but it’s not as difficult as you’d think. You don’t need to take a programming course or anything; you can usually find out how to do it by running a quick Google search.

If you need even more advanced features, then you can create Webhooks and the public API. Now, these are more complex solutions, so you’ll need to study a bit before you dive into them. Nevertheless, if you have the knowledge necessary, you can solve virtually any need you might have regarding additional features and integrations.

Thinkific is quite versatile when considering integrations. That means you’ll have quite a hard time finding yourself in need of more than what you can already integrate to Thinkific—especially considering Zapier and Segment support. Even better, with programming expertise, Thinkific can pretty much do anything you need.

Student management

Of course, just delivering a good course isn’t enough to provide a full package for your students. In fact, the best learning management platforms provide extensive features to help you keep track of your students, their process and any support they might need.


The first step for your students is to sign up for your course, and Thinkific starts working from the get-go. It first captures their contact information: names and email address. If you add your own fields to your sign-up form, then Thinkific also captures the additional information you want to gather from them.

This already sets Thinkific apart from its competitors since it gives you full access to all the collected data from your users.

Then, you can organize your students into different groups. This is a simple feature that you can use to make your life a lot easier, and it also gives you a few more tools to play with. You can use these groups for selling bulk courses to certain organizations, which is one of the best ways to make larger sales as a course author.

Groups also let you categorize your students based on their time, jobs, organizations, demographics, and more. You can track how effective your products are with every group, and this is a great advantage when optimizing your marketing methods.

If you want to use this feature, make sure to get the Pro plan and the Growth complement.


Of course, organizing your students isn’t the only way you can manage them and improve their experience. Thinkific also provides you with different ways to communicate with them if you want to gather feedback for further improvement.

You can activate discussions for every course. Once done, you’re free to organize all contributions via your discussion settings; you’re free to sort them for each course, reply to them, and even disable messages you consider inappropriate.

What’s nice about this feature is that you can enable this option for certain courses. Thinkific used not to let you disable it for some courses and enable it for others; you either activated it for all your products or none would have it. Luckily, you can select which courses support discussions—even which lessons allow for it.

However, the communities feature added last year is easily my favorite interaction functionality. If you’re a Pro user, you can build student communities—with your own branding—which keeps you from having to rely on external platforms.

You might notice that many online courses offer private Facebook communities, and this is usually because their hosting platform doesn’t support this feature.

Well, Thinkific lets you add users to your own communities for your entire website, specific courses, and even course bundles. You can also enable membership tiers based on these groups. Your students are then free to access these communities from a link or their dashboard; the latter also shows all the communities they can enter.

This feature also plays into your marketing methods. Your students can submit their own reviews for your courses, yet they’re not published automatically. You need to approve their submissions to ensure nothing inappropriate comes up.

You can place these reviews on your course’s sales page for social proof. Just like discussion forums, you can enable reviews for the courses you want to.

The last important feature here is the notifications You can activate or deactivate them from your Thinkific dashboard, and some are customizable as well. You can send customized messages to your students once they register to the website or enroll in a course; once they complete it, you can also send them a notification.

You can also send reminders every week, but this feature is available for your website only. You can’t enable it for specific courses.

Reports and tracking

Another feature you should expect from the best course platforms available is a solid statistics tracking and report feature. It’s one of the main differences between getting a tool for building a stable business and getting a more expensive blogging solution.

If you want to make a living from creating educational programs and training, then you definitely want to keep track of how your students are doing. Tracking progress, completion, and even data from quizzes and surveys can make a huge difference; after all, it’s how you measure how your customers are doing with your product.

Thankfully, Thinkific offers progress tracking for your students, and you can find it in the convenient “support your students” menu. You can pick individual students and assess different variables depending on which courses the student is taking.

You can analyze the standard information like their names, emails and last time they signed in. You can also check how many courses they’ve activated, started, and completed. Finally, for every course, you can verify how much of the course they’ve viewed and completed.

A seemingly small feature that can make a huge difference is resetting student progress. You can reset their completion percentage whenever you need to, and it’s a godsend when your updating a course with new lessons—even if they already completed it.

Reports for your courses is relatively basic, especially if you have a larger business and advanced needs. However, it’s more than enough for most people using this platform, especially if you’re an individual author.

Survey and quiz reports are somewhat different to course reports in that they export the information to .CSV and send it to you via email; this is unlike the latter, which you can check on-screen directly.

Said .CSV file includes all response from your students who completed your surveys and quizzes. For every student, you can also see their name, email, and the date they completed it. Since your quizzes are for student assessment, you can also check the percentage of correct answers.

Like I mentioned, the reports feature is quite basic but sufficient. It could certainly use more functionality, but to say it’s useless would be an exaggeration. I would say it’s more of a problem for learning management systems in general instead of just Thinkific.

The reason is that I didn’t find it all that different from other platforms available in the market. It’s not uncommon for other platforms not to let you view your course, quiz, and survey statistics via your web interface. The same goes from hours spent on the course, credits, and other features missing from Thinkific.

Luckily, the features will suffice for most individual entrepreneurs. If you need deeper analytics, you still have access to Thinkific’s integrations list.

Can you only use English?

Of course, not every online entrepreneur has nearly-native English level, so it’s important to know whether or not you’ll be able to use Thinkific in your native language.

Well, Thinkific supports over 30 different languages, and you can find them on the main website. If you want to change your site’s language, you can find the option in the learning content section inside your settings menu. You can also let students choose which language they want when accessing your website.

Just remember that Thinkific doesn’t translate your text automatically. Thinkific only changes your standard labels, navigation and headings. You’ll need to translate the website by yourself if you want every section of your website to be in a different language.

While this means more work or even investing more money into translation services, it’s not a problem related to Thinkific. It’s just how software acts when it’s powered by databases, and even those with automatic translations have their own hurdles and shortcomings.

In fact, being able to change the language for Thinkific’s core content is already somewhat unique to the platform.

Finally, you can contact the support team if you don’t see your language available in Thinkific. Considering they update the platform regularly, it’s not too difficult to see them adding it in the future if enough people ask for it.

What you wont find in Thinkific

Thinkific offers one of the most varied tool kits available today, and if you check out its competitors, you can verify this by yourself. It offers the same features you’d have gotten for thousands of dollars years ago, but it’s still not a perfect platform.

While it’s difficult to find a critical feature missing here, it definitely doesn’t offer everything from every alternative around. There are still some stuff you won’t get from Thinkific, but like most of it shortcomings, it’s more a problem with the type of platform it is, rather its particular offer.


Multi-tenancy lets you create several iterations of a single platform at the same time. This is useful for businesses like training companies, who deal with corporate clients—each one expecting their own version of the entire platform.

You can definitely argue that the group features in Thinkific can be a rudimentary approach, it’s still not the same.

Continuing education

Now, you can indicate how much time a student has to complete a Thinkific course. What you can’t indicate is how much continuing education is available for your courses. Sure, there are workarounds, but it’s still worth keeping in mind since there are course platforms that focus on continuing education.

No xAPI (or TinCan) or SCORM support

Finally, Thinkific can host your courses even when created with other common platforms like Captivate and Articulate, but it doesn’t really support the same application’s packaging capabilities.

In other words, if you want to use these major standards for e-learning, then Thinkific won’t cut it for you.

There’s a good reason why Thinkific doesn’t support them, though. It’s developed as a LMS platform: an affordable but efficient solution for creating and hosting online courses. This type of platform doesn’t really use these standards.

Getting a tool that works with those rules means getting a somewhat premium academic solution. You’ll need a noticeably larger budget than what Thinkific requires—usually several times more.


As you should realize by now, Thinkific is definitely a recommendation for entrepreneurs who want to build a business around their educational experience.

It offers all of the features you’ll need to provide a comfortable and fulfilling experience for your students without having to invest as much as you’d need with more complex platforms.

If you need a premium solution with professional features, then you might want to skip it. However, if you’re looking for a tool to help you build online courses and educational environments to provide the best experience possible without too many tech skills, then Thinkific is as good as it gets.

Click Here Try out Thinkific!

I hope you found this review useful and if you have any questions, please comment down below. I’ll be more than happy to assist you.

Once again, thanks for reading my Thinkific Review and I wish you the best of luck.


Hey, I am Mike and I am a full-time affiliate marketer! Nowadays there’s a lot of people promoting guru courses and overall bad software products. I am absolutely tired of people pushing their overpriced and crappy products and courses out to everyone to take advantage of you. My mission is to review and call out bad products, software, and courses whilst recommending only the best there is! You can read a little more about my journey  here!

Leave a Comment